The Pop-Up Biz

11
Marketing #102

Discover the latest and greatest in experiential retail, marketing, and pop-ups including fashion, retail, restaurants, art, and entertainment. During each 30-45 minute episode of this seasonal series, the Pop Up Biz podcast, Host Susan Sandler will be talking with thought leaders and pop- up activators including leaders from experiential agencies, retailers, tech companies, real estate companies & marketing firms, as well as the brand founders, influencers and entrepreneurs who are making it happen every day. You’re going to hear about the new business models, creative strategies, technology innovations and much more that are leading brands into deeper levels of ROI, customer engagement, new partnerships and growth. Learn how to leverage the pop-up environment to bring your brand to life through storytelling, programming, merchandising and marketing. Host Susan Sandler and guests will inspire you to create in-real-life, digital and hybrid live selling and marketing opportunities for your brand, and meaningful experiences for your customers. Entrepreneur, PopUpSummer! Founder, and experiential and digital marketing pro, Susan Sandler has worked with hundreds of companies and brands during her career to reach thousands of customers in innovative ways. Bringing brands to life through curating unique experiences for consumers is her forte. On the Pop-Up Biz podcast you will be hearing dynamic conversations with some of the best people in the industry about what’s new, what’s working and what’s next.

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Recent Reviews
  • A PRiso
    Energetic discussion!
    Fun conversation with Susan covering so many special virtual event moments (including Jessica Alba), turning influencers into sales associates, and talking about what’s to come in the interactive video space (powering concert experiences with your friends). Thank you!
  • starrylife0505
    Thank You!
    So excited to be a part of this...could not recommend more highly!
  • s.edward
    Treasure Trove
    This is a really knock-out new podcast essential for any brand manager, experiential marketer, or anyone interested in how fashion houses, tech start-ups, restaurants, etc. can navigate the new world of post-covid retails and shifting consumer behaviors. Plus the nuggets of career wisdom from the guests are invaluable if you’re a young professional like me!
  • TSGMS
    Amazing Podcast!
    Love listening to this new show. The conversations are fun, inspiring, and educational. I learned so much about fashion, pop-ups, and experiential marketing from Ed, Fern, and the State of Industry Report. Keep up the great work! Looking forward to more conversations. I highly recommend listening to this show! l
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